Course introduces users to a holistic approach to copyright, trademarks and design rights

Organisations that don’t take an all-inclusive approach to Intellectual Property run the risk of focusing too much on the IP that is most relevant to them, and not considering the broader IP that they could benefit from. As a result of this, PatSnap, the world’s leading provider of research and development (R&D) analytics, has launched a new five-part video course presented by Dr. Hayleigh Bosher, lecturer in Intellectual Property law at Brunel University London, on the key points that organisations should understand in order to take a holistic and strategically grounded approach to copyright, trademarks and design rights.

On top of her work with Brunel University, Dr. Bosher is a legal consultant and researcher, Book Review Editor for the specialist IP blog IPKat, Director of the Intellectual Property Awareness Network (IPAN), Deputy Editor of the European Trade Mark Reports, and founder of the World IP Women (WIPW) network.

The free five-part video series includes the following modules covering a range of IP-related topics:

  1. What is IP and why does it matter?
  2. How does copyright work?
  3. Examples of copyright in practice
  4. What are trademarks and how do they work?
  5. What are design rights and how are they used?

Dr. Bosher said that: “the risk of ignoring an organisation’s need to look at all of its IP holistically is two-fold. First of all, the company risks not utilising the full potential of its endeavour, when it could be benefitting, for example, from a design right or from a trademark, or from copyright – but it isn’t simply because it doesn’t know about it. If it’s not fully aware of all the different types of IP – what it can and can’t do within that area – it could accidentally infringe upon someone else’s IP. Knowledge is power – if an organisation understands what that IP right is, and what it needs to do within that field – it can protect itself properly.”

Duncan Clark, Head of Academy by PatSnap, added: “Intellectual Property is a key asset in an organization. But, due to educational curricula, most people do not have the chance to learn about IP until much later in their careers, when the need becomes urgent. This is astonishing, given the sheer value of IP as an asset. That’s why we’re delighted to add this course on copyright, trademarks and design rights, alongside our courses on trade secret and patents, to address this gap.” 

Academy by PatSnap was launched in October 2017 in order to empower innovators to learn how to protect and commercialise their ideas, and now has over 1,700 students and professionals registered on the platform. 

 About PatSnap: PatSnap is the leading provider of research and development (R&D) analytics, for analysing tech trends, driving innovation, market planning, competitor intelligence and maximising return on IP assets. Founded in 2007, PatSnap is used by R&D and IP professionals in thousands of commercial and not-for-profit organisations globally, and has offices in the UK, USA, Singapore, and China.

You may also be interested in these articles:

Register, Login or Login with your Social Media account:


Advertisers

Upcoming FE Events

Advertiser Skyscrapers

Newsroom Activity

FE News: The Future of Education News Channel had a status update on Twitter yesterday

RT @FENews: NGWLive: Network Rail: NGWLive: Network Rail https://t.co/zqS6YwqgxP
View Original Tweet

FE News: The Future of Education News Channel had a status update on Twitter 2 days ago

City of London Corporation provides Square Mile schoolchildren with food vouchers during half term break:… https://t.co/QilxKc8yaD
View Original Tweet

Latest Education News

Further Education News

The FE News Channel gives you the latest education news and updates on emerging education strategies and the #FutureofEducation and the #FutureofWork.

Providing trustworthy and positive Further Education news and views since 2003, we are a digital news channel with a mixture of written word articles, podcasts and videos. Our specialisation is providing you with a mixture of the latest education news, our stance is always positive, sector building and sharing different perspectives and views from thought leaders, to provide you with a think tank of new ideas and solutions to bring the education sector together and come up with new innovative solutions and ideas.

FE News publish exclusive peer to peer thought leadership articles from our feature writers, as well as user generated content across our network of over 3000 Newsrooms, offering multiple sources of the latest education news across the Education and Employability sectors.

FE News also broadcast live events, podcasts with leading experts and thought leaders, webinars, video interviews and Further Education news bulletins so you receive the latest developments in Skills News and across the Apprenticeship, Further Education and Employability sectors.

Every week FE News has over 200 articles and new pieces of content per week. We are a news channel providing the latest Further Education News, giving insight from multiple sources on the latest education policy developments, latest strategies, through to our thought leaders who provide blue sky thinking strategy, best practice and innovation to help look into the future developments for education and the future of work.

In May 2020, FE News had over 120,000 unique visitors according to Google Analytics and over 200 new pieces of news content every week, from thought leadership articles, to the latest education news via written word, podcasts, video to press releases from across the sector.

We thought it would be helpful to explain how we tier our latest education news content and how you can get involved and understand how you can read the latest daily Further Education news and how we structure our FE Week of content:

Main Features

Our main features are exclusive and are thought leadership articles and blue sky thinking with experts writing peer to peer news articles about the future of education and the future of work. The focus is solution led thought leadership, sharing best practice, innovation and emerging strategy. These are often articles about the future of education and the future of work, they often then create future education news articles. We limit our main features to a maximum of 20 per week, as they are often about new concepts and new thought processes. Our main features are also exclusive articles responding to the latest education news, maybe an insight from an expert into a policy announcement or response to an education think tank report or a white paper.

FE Voices

FE Voices was originally set up as a section on FE News to give a voice back to the sector. As we now have over 3,000 newsrooms and contributors, FE Voices are usually thought leadership articles, they don’t necessarily have to be exclusive, but usually are, they are slightly shorter than Main Features. FE Voices can include more mixed media with the Further Education News articles, such as embedded podcasts and videos. Our sector response articles asking for different comments and opinions to education policy announcements or responding to a report of white paper are usually held in the FE Voices section. If we have a live podcast in an evening or a radio show such as SkillsWorldLive radio show, the next morning we place the FE podcast recording in the FE Voices section.

Sector News

In sector news we have a blend of content from Press Releases, education resources, reports, education research, white papers from a range of contributors. We have a lot of positive education news articles from colleges, awarding organisations and Apprenticeship Training Providers, press releases from DfE to Think Tanks giving the overview of a report, through to helpful resources to help you with delivering education strategies to your learners and students.

Podcasts

We have a range of education podcasts on FE News, from hour long full production FE podcasts such as SkillsWorldLive in conjunction with the Federation of Awarding Bodies, to weekly podcasts from experts and thought leaders, providing advice and guidance to leaders. FE News also record podcasts at conferences and events, giving you one on one podcasts with education and skills experts on the latest strategies and developments.

We have over 150 education podcasts on FE News, ranging from EdTech podcasts with experts discussing Education 4.0 and how technology is complimenting and transforming education, to podcasts with experts discussing education research, the future of work, how to develop skills systems for jobs of the future to interviews with the Apprenticeship and Skills Minister.

We record our own exclusive FE News podcasts, work in conjunction with sector partners such as FAB to create weekly podcasts and daily education podcasts, through to working with sector leaders creating exclusive education news podcasts.

Education Video Interviews

FE News have over 700 FE Video interviews and have been recording education video interviews with experts for over 12 years. These are usually vox pop video interviews with experts across education and work, discussing blue sky thinking ideas and views about the future of education and work.

Events

FE News has a free events calendar to check out the latest conferences, webinars and events to keep up to date with the latest education news and strategies.

FE Newsrooms

The FE Newsroom is home to your content if you are a FE News contributor. It also help the audience develop relationship with either you as an individual or your organisation as they can click through and ‘box set’ consume all of your previous thought leadership articles, latest education news press releases, videos and education podcasts.

Do you want to contribute, share your ideas or vision or share a press release?

If you want to write a thought leadership article, share your ideas and vision for the future of education or the future of work, write a press release sharing the latest education news or contribute to a podcast, first of all you need to set up a FE Newsroom login (which is free): once the team have approved your newsroom (all content, newsrooms are all approved by a member of the FE News team- no robots are used in this process!), you can then start adding content (again all articles, videos and podcasts are all approved by the FE News editorial team before they go live on FE News). As all newsrooms and content are approved by the FE News team, there will be a slight delay on the team being able to review and approve content.

 RSS IconRSS Feed Selection Page