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Educational Advertising, FE News Media Pack Educational Advertising

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Educational Advertising and Media Consultancy

Established in 2003, FE News has been the specialist digital/new media news site for the further education, skills, work-based learning and employability sector.

Over the past 17 years, FE News has focused on giving our audience exclusive content from experts across the sector, particularly sharing best practice, innovation, expert opinion articles discussing FE strategy with videos and podcasts with experts sharing the latest developments in the sector.

As an open journalism publishing platform, FE News allows registered members to submit events, seminars, press releases, corporate blogs, and videos straight onto the FE News site, as well as start an educational advertising campaign.

How Can We Help You Get Started With Your Educational Advertising? 

If you’re looking to get started with your educational advertising, we have a simple step-by-step process for you to follow, so you can begin your advertising campaign on our established site.

Step 1: Register as an advertiser
Step 2: Choose a package
Step 3: Start a campaign
Step 4: Add banners/ads
Step 5: Review your stats

About the FE News Audience – Huge Growth in Traffic

Google Search Jan21

FE News had in excess of 173,000 unique visitors in Jan 2021, putting us in the top 2000 UK websites. In the week ending 2 Jan 2021, FE News had over 60,000 unique visitors.

Our audience mainly includes key decision makers, senior management, executives and policy makers in the FE, HE, skills, apprenticeship, work-based learning, training and employability sector. That is a lot of visitors who are specialists within the FE, skills and employability sector. 

Global influence: With more than 2.5M page views last year, 70% were from the UK and 20% from North America/Canada. 

Specialising in peer-to-peer, thought leadership analysis of current affairs and recent development within the training, skills and employability sector, Onalytica identifies FE News as one of the top 90 most influential STEM publications in the world!

Social media influence: FE News has 1.5M monthly tweet impressions, 56,000 followers across social media, 29,000 LinkedIn connections, and over 5,600 newsrooms registered by contributors and expert writers from across the sector, FE News is the ideal place to begin your educational advertising campaign and increase brand awareness with our audience. 

Start Your Educational Advertising On FE News

Our most popular educational advertising options since 2003 have been our site wide display advertisements, which are next to the articles, videos, and podcasts. Our main headline banner advertising space is so popular that it is booked out for a year at a time! So please check for availability on the site wide advertising options. We also have several other educational advertising options, including homepage ‘section break banner advertisements’ and in-article adverts (on both our written word articles and videos).

  • Pearson #ProtectStudentChoice 3 months in article button
  • 1st for EPA - Assessment made easy

We usually have availability for site wide button advertisements, although we advise that you check for availability as these are very popular.

Educational Advertising for your Jobs on FE Careers

FE Careers has been the largest specialist job advertising site in further education, apprenticeships and work-based learning since 2003, helping you find your next job in learning and development or your next member of staff. With job advertising from just £70 + VAT per month, click here for more job advertising options.

You can either run stand-alone specialist recruitment adverts on FE Careers, or we can tailor a campaign on both FE Careers and FE News. The audience on FE Careers and FE News are slightly different, as such we even split the stats as the audience are engaging with the sites in a different way.

On FE News, there is primarily an executive audience within the sector, so you can run an enhanced advertising campaign to reach ‘passive candidates’ who are happy in their role and not registered with another recruitment agency, but who could be tempted by your exciting new opportunity. Please click here to view our Executive Recruitment advertising solutions.

Videography, Podcasts and Livestreams

Would you like your organisation to feature on FE News video or podcast exclusives? We are able to offer 30 second adverts at the front end of an FE News film and up to 1 minute 30 seconds at the end of a video. Simply get in touch with our team to find out more about our video educational advertising options.

Bespoke adverts are available from our award-winning new media team, who are able to produce video adverts for you, with prices from £1500 + VAT per day and Video Adverts – from £1000.

CPD/Event promotion

FE News, and our sister site FE Careers, provide a weekly e-newsletter (FE Soundbite). This is an opt in e-newsletter, emailed directly into registered subscribers’ inbox each week.

  • Event promotion in FE Soundbite – £59
  • CPD recommendation email for our 18,000+ FE Careers subscribers (POA).

FE News has an active group of contributors and writers sharing their vision of the sector. There are over 4,800 registered contributors/expert writers on FE News from across the sector. 

One of the FE News specialism is encouraging the sector to share ‘their story’ and ‘their view’, to give FE a voice and reflect what is truly happening at a strategic and operational delivery level across the sector. There are 200+ new articles published every week on FE News.

Do You Want To Discuss Other Options?

If you would like more information about our different advertising options, don’t hesitate to get in touch with our team with any questions you may have.

Email FE News to discuss other educational advertising options, or ways of working with FE News and FE Careers.

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