From education to employment

Active IQ strengthens position as market leading awarding organisation

Active IQ strengthens its position as the market leading awarding organisation for qualifications within the fitness sector, now holding 69% market share, up 5% from 2015.  For Level 3 Personal Trainer qualifications, Active IQ now holds a 74% market share, up 10% year on year and has moved from number five to number four in the league table for awarding organisations* according to the latest Ofqual report released in July.  

Jenny Patrickson, Managing Director, said: “The findings are encouraging and our consolidation of market growth has clearly shown Active IQ to be the awarding organisation of choice for our sector.  Over the last 12 months we have continued to engage extensively with the sector and strengthened relationships with training providers and key stakeholders as well as a wide range of employers and operators so our qualifications remain highly valued and fit for purpose.  Our efforts and alignment are mirrored in our move up the rankings.”

“Thanks to our strong awareness of educational reform, we have also ensured that vocational qualification provision and supporting learning resources remain not only best in class but are future-proofed to maintain government funding with an extensive range of high quality digital learning solutions.   Under the guidance of an experienced leadership team, Active IQ is continually investing in the scope of offering for our qualification portfolio and we are committed to building on this success over the coming months.”

Active IQ has also seen an increase of 30% in certifications for the period of 2014/2015. 

*In the leisure, travel and tourism section of the league table, which was released in the Ofqual Annual Qualifications Market Report England, Wales and Northern Ireland 2014/15 Academic Year, release in July 2016.  

For more information about the league table please visit:

To find out more about Active IQ please visit


For more information please contact Rebecca Douglas at Active IQ on 07342 075843 or email: [email protected]


About Active IQ:

Active IQ is the UK’s leading Ofqual recognised Awarding Organisation for the Active Leisure, Learning and Wellbeing Sector.

With a mission of providing first class qualifications, services and resources which are valued by training providers, employers and students, Active IQ offers over 100 innovative and dynamic accredited qualifications in a variety of disciplines from Entry Level to Level 5.

In addition to this Active IQ offers a variety of pioneering resources for teaching, eLearning and assessment.

Active IQ has over 550 approved centres across the UK and internally.

For more information please visit

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