The ‘Kerovka’ simulation, created by Prendo Simulations in collaboration with Professors at Kellogg School of Management and Wharton School of the University of Pennsylvania, is revolutionising business and management education by enabling students to learn by doing.

Currently being used in a number of the top business schools in the world, including Kellogg, Wharton, HEC Paris, and Saïd Business School at the University of Oxford, the Kerovka simulation is the latest in Prendo’s educational simulations.

Covering key topics such as crisis management, managing trust and reputation, stakeholder management and responsible leadership, the Kerovka simulation enables students to actively take part during classes, significantly changing the way in which business students learn.

At Saïd Business School, the Kervoka simulation is being used in its MSc in Major Programme Management for a module on corporate diplomacy. The cohort is broken down into teams who, over a two-hour period, experience the challenges and dynamics of working with multiple internal and external stakeholders in a complex scenario. This is followed by a classroom debrief in which the outcomes are uncovered and explained. The process gives participants an engaging, emotional and therefore memorable experience.

Alastair Giffin, Director of Prendo Simulations, says:

The Kerovka simulation challenges participants to manage a crisis under time pressure, by engaging stakeholders, building trust and managing reputation. With radical innovations happening in many other industries, Prendo’s mission is to provide real innovations, like the Kerovka simulation, to the leadership education industry, an industry that is still primarily using centuries old teaching methods.”


You may also be interested in these articles:

Register, Login or Login with your Social Media account:


Newsroom Activity

The FE News Channel gives you the latest breaking news and updates on emerging education strategies and the #FutureofEducation.

Providing trustworthy and positive news and views since 2003, we publish exclusive peer to peer articles from our feature writers, as well as user content across our network of over 3000 Newsrooms, offering multiple sources of news across the Education and Employability sectors.

FE News also broadcast live events, webinars, video interviews and news bulletins so you receive the latest developments in Skills News and across the Apprenticeship, Further Education and Employability sectors.

 RSS IconRSS Feed Selection Page